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Fierce AF

A Design Agency
  • Fierce Portfolio
  • Branding
  • Print
  • OOH
  • Digital/Media

Proteus Genomics

Client: Proteus LLC (Healthcare Start-up)

Project: Proteus Marketing Materials

Objective: Create branding and marketing material for genetic testing company. Developed color scheme, typography choices, logo and overall aesthetic. Carried brand aesthetic across all collateral and platforms.

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Live/Grow/Thrive Campaign

Client: Forrest Genral Hospital

Project: Nurse Recruitment Campaign 2016

Objective: The goal was to create a dynamic, fresh and contemporary concept to draw experienced nurses to apply to jobs at the hospital by advertising the city, organization, and ability to live your best life in the area.

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SCC IceFest

Client: The Shops at Columbus Circle - Time Warner Center

Project: IceFest Logo

Objective: Transform the Logo the client doesn’t like into one accurately representing the Shops at Columbus Circle - Time Warner Center.

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GenoPATH LLC

Client: GenoPATH LLC

Project: GenoPATH Marketing Materials

Objective: Overhaul branding and marketing material for genetic testing company. Streamlined color scheme, typography choices, logo and cleaned up overall aesthetic.

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Employee Retention Campaign Poster Series

Client: Forrest General Hospital Women & Children’s Services

Project: Employee Retention Poster Project

Objective: Create posters to be displayed prominently in the Women & Children’s area to bolster morale for current employees and also brighten the days of current patients and visitors to the hospital.

Winner: 2016 MHA MAGGIE Award: Best Poster Series

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Peace, Love & Giving Campaign

Client: Forrest General Healthcare Foundation

Project: 2016 Employee Foundation Campaign 

Objective: Create campaign to raise funds for a Hospice House targeting the Health Network Employees.  The theme of this annual campaign was “Peace, Love & Giving”.

Winner: 2016 MHA MAGGIE Award: Best In House Campaign Design

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Krewe of Caring Campaign

Client: Forrest General Healthcare Foundation

Project: 2015 Employee Foundation Campaign 

Objective: Create campaign to raise funds for a Hospice House targeting the Health Network Employees. The theme of this annual campaign was “Krewe of Caring”, a Mardi Gras style theme.

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Fall Fashion Bazaar

Client: L’entrepôt

Project: Branding concept for Fall Fashion Bazaar

Objective: Conceptualized branding and social media for a Fall Fashion Bazaar, created social media and advertising collateral for the event aswell as collateral for individual merchants attending the event. 

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Dee's Coffee

Client: Dee’s Coffee

Project: Coffee Shop rebranding 

Objective: Taking into account the historical location of the coffee shop and the new truncated name, I rebranded the shop using a more  industrial aesthetic while keeping the logo warm and inviting.

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Pretty in Pink

Client: Methodist Health System

Project: Methodist Mansfield Pretty in Pink event

Objective: Created branding and collateral for annual breast cancer awareness event.

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Back to Branding Design
2
Proteus Genomics
1
Live/Grow/Thrive Campaign
1
SCC IceFest Branding
1
GenoPATH LLC
1
Employee Retention Campaign Poster Series
1
Peace, Love & Giving Campaign
1
Krewe of Caring Campaign
1
Fall Fashion Bazaar
1
Dee's Coffee
1
Pretty in Pink

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